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Creating user-centered experiences through design

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Zielinski & Rozen, Barcelona

INTERIOR DESIGN

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Rupel Tourist Office

SERVICE DESIGN

Citrus Fruits

About me

Hello, I'm Diletta.

My journey in design began with creating bespoke furniture and interior spaces, before moving into process creation projects. I quickly realized that my passion lies in the experience a space enables.

My work has since evolved to include service design and the strategic development of the underlying business concept.

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After graduating in Industrial Design, I expanded my perspective with specializations in Space & Service Design, Design Thinking & Innovation Management, and UX Experience, acquiring the tools to connect aesthetics with strategy and impact.

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Today, I'm passionate about designing complex ecosystems that integrate experiences, working to create end-to-end solutions that are innovative, functional, inclusive, and meaningful.

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my Design approach:

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Context Mapping & Strategic Insight

Focus

Conduct qualitative & quantitative research (interviews, surveys, benchmarking) and align goals to fully understand user needs and business pain points.​

Key Outcome

Actionable Insights to inform strategic design decisions.

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Service Blueprinting & Journey Visualization

Focus

Synthesize data into visual tools like Personas, Service Blueprints, and Journey Maps to visualize the end-to-end service ecosystem and its operational gaps.

Key Outcome

Solid foundation for user-centered and operationally sound solutions.

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​Prototyping
(Space & Service)

Focus

Create concepts, 2D/3D layouts, and prototypes for both physical spaces and service interactions. Co-create with stakeholders and test ideas directly with users.

Key Outcome

Innovative, feasible, and User-Centered Solutions.

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Process Integration

Focus
Oversee implementation, produce executive documentation, and ensure physical spaces and digital touchpoints are seamlessly integrated.
Validate the effectiveness of the process design.
Key Outcome
Cohesive, effective, and operationally sound Experience Ecosystem.

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If you want to know more about me or want to collaborate: contact me

Thanks for submitting!

©2025 by Diletta Marrama

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